If there’s anything moms in business (aka- “mompreneurs”) needs, it’s finding your passion in business.
Forget your blogging routines, your WordPress theme and template, hosting, and any other foundational necessities. Without a business passion, you shouldn’t even start that blog. And yes, I do view your blog as your business- contrary to what some say. So why is finding your passion in business super important to your success as a blogger?
Without passion, your blog won’t thrive.
Let’s face it, a business without a passion eventually dies. There’s just not enough mojo to keep it moving, and no one gives a care. In the blogging world it’s so easy to lose sight of your prize, lose hold of your faith, and just give up. But in order not to quit, you’ve got to be passionate. Enjoy your blog. This includes the topics you wish to share, the process of writing and getting out content regularly, as well as marketing. If you treat your blog like a business you’ve either got to like each part of your business or you need to farm out those areas that don’t suit you well so that you can focus on the ones that motivate you and allow your passion to shine through.
You attract your tribe with passion.
You want to build your blog? You want your business to thrive online? Then be passionate! Believe me, you’ll receive 100% more support if you love what you do- and you’ll attract your prospects to your products like bees to honey. Passion is addictive and others will want what you have. If you’ve got something good to offer, no sense being ho-hum about it. Get up, get some motivation, let those sparks fly, and allow your business to thrive on your passion! Your blog will be better for it. (And if you do it just right, so will your bank account by the way.)
Finding your passion in business keeps you going.
There will be days you just won’t feel like blogging. Okay, I get that, and I’m totally there with you. Believe me, I understand, and I’ve been there many, many times. But if you’re super passionate about your topic, you’ll find a way to get content out there to your audience. You’ll find a way to keep helping, to keep being there, to keep being consistent in business. You will make plans, create a schedule, follow through. You’ll do it when you feel like it, and even when you don’t. You’ll get smart and do most of your blogging through batch scheduling to prepare for days when you don’t feel like it. And you’ll reach out for help when you need to- hiring a VA, or simply scaling back to blogging once a week rather than 4 times per week. You’ll do what you need to do in order to make blogging and content creation consistent for you, and doable. As women, as mothers, as wives, or friends, we can’t be there at all times for everyone- no matter how badly we wish to be Superwoman. But with a little bit of planning you can find ways to sneak in the time you need to blog (if sneaking is what you have to do, hey, go right ahead) and to get things done in between all of your other tasks. You’ll make it work. Finding your passion in business helps you to make it work.